{"id":7285,"date":"2023-07-03T07:02:11","date_gmt":"2023-07-03T00:02:11","guid":{"rendered":"https:\/\/businessupdate.id\/?p=7285"},"modified":"2023-07-03T07:02:19","modified_gmt":"2023-07-03T00:02:19","slug":"kimia-farma-gandeng-optik-melawai-perluas-pemasaran","status":"publish","type":"post","link":"https:\/\/businessupdate.id\/?p=7285","title":{"rendered":"Kimia Farma Gandeng Optik Melawai Perluas Pemasaran"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>BusinessUpdate &#8211;<\/strong> Kimia Farma (KFA), BUMN ritel produk kesehatan menjalin kerja sama dengan pihak swasta, Optik Melawai. Kerja sama ini dimaksudkan untuk saling memperkuat posisi masing-masing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;Kami berkolaborasi untuk saling memperkuat posisi,&#8221; kata Direktur Utama PT KFA Agus Chandra, pada Sabtu (1\/7\/2023).&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Perjanjian kerja sama diteken oleh Agus Chandra bersama dengan pihak Optik Melawai yakni Direktur Utama PT Inti Citra Agung, Eddyanto Hadisurjo. Kerja sama itu melahirkan konsep baru mulai dari merek, penjualan hingga pemasaran.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kini, KFA memiliki lebih dari 1.200 gerai di seluruh Indonesia. Konsep baru dimaksud, kata Agus adalah <em>Co-location Model<\/em> yakni kedua pihak bisa membentuk gerai di dalam gerai. &#8220;Konsep ini juga terbuka untuk dua gerai berdampingan dalam satu lokasi,&#8221; tutur Agus.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pada perwujudan konsep itu, masyarakat dapat menemukan produk-produk Optik Melawai, contohnya, <em>sunglasses<\/em>, cairan pembersih lensa kontak, kacamata baca, hingga layanan optik seperti pemeriksaan mata dan pembuatan kaca mata di Kimia Farma.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sebaliknya, beberapa jaringan di dalam gerai Optik Melawai akan terdapat gerai Kimia Farma yang menyediakan produk-produk kesehatan KFA mulai dari obat-obatan, produk kecantikan (<em>beauty product<\/em>) antara lain perawatan kulit (<em>skincare<\/em>) dan kosmetik, produk bayi dan anak seperti popok dan berbagai jenis susu, serta alat kesehatan dan produk kesehatan lainnya.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Perluasan ketersediaan produk kesehatan di gerai Kimia Farma juga terlihat dengan hadirnya produk-produk perawatan diri untuk kebersihan tubuh, rambut, kulit dan wajah.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bahkan Kimia Farma juga menyediakan kebutuhan pelanggan lainnya seperti produk-produk susu, vitamin hingga makanan, dan minuman kesehatan.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;Kami sangat percaya bahwa kerja sama ini akan membuka jalan bagi banyak kemungkinan yang menarik bagi kedua perusahaan, serta memungkinkan kami untuk menyediakan solusi kesehatan terintegrasi yang lengkap dan efektif bagi masyarakat,&#8221; kata Eddyanto Hadisurjo. (pa\/jh)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BusinessUpdate &#8211; Kimia Farma (KFA), BUMN ritel produk kesehatan menjalin kerja sama dengan pihak swasta, Optik Melawai. Kerja sama ini dimaksudkan untuk saling memperkuat posisi masing-masing. &#8220;Kami berkolaborasi untuk saling memperkuat posisi,&#8221; kata Direktur Utama PT KFA Agus Chandra, pada Sabtu (1\/7\/2023).&nbsp; Perjanjian kerja sama diteken oleh Agus Chandra bersama dengan pihak Optik Melawai yakni [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":7286,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[81,83],"tags":[4527,241,3556,1451,1068,3588,4526,4525,4524,898],"class_list":["post-7285","post","type-post","status-publish","format-standard","has-post-thumbnail","category-bumn","category-bums","tag-agus-chandra","tag-bumn","tag-farma","tag-kaca","tag-kesehatan","tag-kimia","tag-mata","tag-melawai","tag-optik","tag-produk"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.5.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kimia Farma Gandeng Optik Melawai Perluas Pemasaran - Businessupdate.id<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/businessupdate.id\/?p=7285\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kimia Farma Gandeng Optik Melawai Perluas Pemasaran - Businessupdate.id\" \/>\n<meta property=\"og:description\" content=\"BusinessUpdate &#8211; Kimia Farma (KFA), BUMN ritel produk kesehatan menjalin kerja sama dengan pihak swasta, Optik Melawai. 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