{"id":8846,"date":"2023-10-09T09:20:49","date_gmt":"2023-10-09T02:20:49","guid":{"rendered":"https:\/\/businessupdate.id\/?p=8846"},"modified":"2023-10-09T09:20:53","modified_gmt":"2023-10-09T02:20:53","slug":"kerja-sama-dengan-ptpp-puri-sentul-bangun-hotel-di-rest-area-heritage-km-260b-brebes","status":"publish","type":"post","link":"https:\/\/businessupdate.id\/?p=8846","title":{"rendered":"Kerja Sama dengan PTPP, Puri Sentul Bangun Hotel di Rest Area Heritage KM 260B Brebes"},"content":{"rendered":"\n<p><strong>BusinessUpdate &#8211;<\/strong> Emiten perhotelan PT Puri Sentul Permai Tbk. berencana membangun hotel di Rest Area Heritage KM 260B Banjaratma, Brebes pada kuartal II\/2024. Untuk itu, Puri Sentul menggandeng PT PP Tbk. (PTPP) dalam pembangunan hotel tersebut.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Direktur Puri Sentul Permai Aan Rohanah mengatakan rencana perluasan jaringan hotel rest area kali ini bekerja sama dengan entitas langsung BUMN PTPP yaitu PT PP Sinergi Banjaratma sebagai pengelola Rest Area Heritage KM 260B yang merupakan salah satu rest area dengan lokasi strategis di salah satu jalur utama jalan tol Indonesia.&nbsp;<\/p>\n\n\n\n<p>\u201cDengan <em>traffic<\/em> Rest Area Heritage KM 260B yang sangat baik, menjadikan rest area ini sangat strategis untuk keberadaan hotel di rest area,\u201d ujar Aan melalui keterangan resmi, dikutip Senin (9\/10\/2023).&nbsp;&nbsp;<\/p>\n\n\n\n<p>Ia menjelaskan hotel ini ditargetkan selesai dan siap beroperasi pada kuartal II\/2024. Nantinya hotel akan dilengkapi dengan fasilitas Executive Lounge yang mempunyai fasilitas buffet dengan sajian makanan-makanan khas daerah sekitar.&nbsp;<\/p>\n\n\n\n<p>Selain itu, akan ada fasilitas kolam renang yang dapat digunakan oleh para pengunjung rest area maupun warga sekitar.&nbsp; KDTN akan melakukan kolaborasi dengan UMKM sekitar melalui PT PP Sinergi Banjaratma untuk penyediaan menu-menu di area lounge. KDTN juga berkomitmen untuk membantu membina para UMKM yang berada di rest area KM 260B Heritage ini.&nbsp;<\/p>\n\n\n\n<p>Sementara itu Direktur Utama PP Sinergi Banjaratma Dina Yunanda mengatakan pihaknya memiliki lahan 14.300 meter dengan pembagian 8.600 meter untuk hotel dan fasilitas, serta 5.600 meter untuk area parkir, nantinya hotel ini akan mengakomodir 27 kamar yang disewakan. Hotel baru ini juga dilengkapi dengan executive lounge untuk 150 kursi, dan kolam renang. \u201cJadi kami kerja samanya <em>sharing revenue<\/em>,\u201d jelas Dina.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Pada pengembangan hotel di <em>rest area<\/em>, KDTN melakukan kerja sama dengan Swiss-Belhotel International untuk mengelola dan mengoperasikan hotel, dan melakukan rebranding nama hotel menjadi SwissBelexpress Rest Area.&nbsp;&nbsp;<\/p>\n\n\n\n<p>\u201cDengan nama besar dan pengalaman Swiss-Belhotel, Perseroan meyakini hal ini akan menambah awareness masyarakat terhadap keberadaan hotel di <em>rest area<\/em>, dan terhadap pentingnya beristirahat saat lelah berkendara, sekaligus mampu meningkatkan okupansi hotel kedepan,\u201d kata Aan.\u00a0\u00a0<\/p>\n\n\n\n<p>Ia menambahkan, dengan melakukan <em>rebranding<\/em> nama hotel pada 5 Juni 2023 lalu menjadi Swiss-Belexpress membawa banyak dampak positif yang di antaranya pertumbuhan okupansi yang naik sampai dengan 20% setelah <em>rebranding<\/em>, di sisi lain masyarakat juga mulai banyak mengetahui tentang keberadaan hotel di <em>rest area<\/em>. (ip\/jh)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BusinessUpdate &#8211; Emiten perhotelan PT Puri Sentul Permai Tbk. berencana membangun hotel di Rest Area Heritage KM 260B Banjaratma, Brebes pada kuartal II\/2024. Untuk itu, Puri Sentul menggandeng PT PP Tbk. (PTPP) dalam pembangunan hotel tersebut.&nbsp;&nbsp; Direktur Puri Sentul Permai Aan Rohanah mengatakan rencana perluasan jaringan hotel rest area kali ini bekerja sama dengan entitas [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":8847,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[53],"tags":[5329,5331,5332,5330,285,5333,5328,5334,5335,5327],"class_list":{"0":"post-8846","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-property","8":"tag-area","9":"tag-banjaratma","10":"tag-brebes","11":"tag-km-20b","12":"tag-ptpp","13":"tag-puri-sentul-permai","14":"tag-rest","15":"tag-sinergi-banjaratma","16":"tag-swiss-belexpress","17":"tag-swiss-belhotel-international"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.5.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kerja Sama dengan PTPP, Puri Sentul Bangun Hotel di Rest Area Heritage KM 260B Brebes - Businessupdate.id<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/businessupdate.id\/?p=8846\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kerja Sama dengan PTPP, Puri Sentul Bangun Hotel di Rest Area Heritage KM 260B Brebes - Businessupdate.id\" \/>\n<meta property=\"og:description\" content=\"BusinessUpdate &#8211; Emiten perhotelan PT Puri Sentul Permai Tbk. berencana membangun hotel di Rest Area Heritage KM 260B Banjaratma, Brebes pada kuartal II\/2024. Untuk itu, Puri Sentul menggandeng PT PP Tbk. 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